ThrdPlace
Building social connections of various user groups via events discovery.
PROBLEM
Current website barely offers support for volunteers, event
coordinators, nor sponsors to connect and communicate
with one another.
ROLE
Team of 3.
Interaction/Visual Design Lead, Strategy.
SKILLS
User Research, Strategy, Wireframing, User Testing, UI Design
SOLUTION
Designed a user-to-user page that help one discover and connect freely with one another, based on events.
Researched on making social impact and helped clients visioning on user-to-user connection and future steps.
Improved integrated calendar view of events display based on research.
TIMEFRAME
1 month.
Project partially under NDA.
Needfinding
RESEARCH CLOUD
BRAINSTORMING
NEEDFINDING CONCEPT MAP
| "Of all research I've seen across all age groups, the number one reason people volunteer is because they are asked."
- Sarah Jane Rehnborg, Professor of Public Affairs in Volunteerism
We started the research based on analyzing user's main needs and goals while they engage in social community projects.
For each user group, we narrowed down to 3 top drives for social events participation.
Personas
Three user groups
Coordinator.
Volunteer.
Sponsor
Analysis
We boiled the engagement of an event down to several stages and specified how each user group interact with one another.
By analyzing possible user interactions, it gave us generally a better sense in prioritizing possible features.
User Interaction Flow Map
Project Coordinator User Flow
Volunteer & Sponsor User Flow
Iterations
Changes are made based on A/B Testing results on Calendar View layout and revamping the navigation bar and list view of projects.
Calendar View Display
Side Filter Bar
Project List
Wireframes
User Testing.
*Team and Client
The most fun and interesting part of this project was actually co-visioning and co-design with the client.
Narrowing down business goals and identifying top focuses with a limited time frame, we deal with complexity of concept and clash of minds.
